Wix
Website Builder · Free · since 2006
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Wix is a drag-and-drop website builder with 800+ templates, app market, and built-in SEO tools. It handles drag & drop, app market, ai builder, and e-commerce, and it's best suited for small businesses wanting drag-and-drop simplicity. It has been around since 2006, giving it a 20-year head start in building out integrations and refining the product.
The free plan is free with wix branding — enough for most people to evaluate whether it fits. It's aimed at individual users, so it's fast to set up but may lack team-management features if you scale.
pros
- Includes Drag & Drop as a core feature, purpose-built for website builder workflows
- Includes App Market as a core feature, purpose-built for website builder workflows
- Free with Wix branding — generous enough for most small teams to get real work done
- Established product with 20+ years on the market and a mature ecosystem
cons
- Free plan exists but key features are locked behind the paid upgrade
- Fewer built-in features means you may need additional tools to cover gaps
- Performance and SEO control is limited compared to custom-coded sites
- Limited team/admin features if your organization eventually scales up
top Wix alternatives
Squarespace All-in-one website builder with designer templates, e-commerce, and built-in analytics. $16/mo 
Carrd Simple, responsive one-page site builder for personal profiles, landing pages, and forms. Free 
Ghost Open-source publishing platform focused on professional blogging with membership and newsletter features. Free 
WordPress.com The hosted version of WordPress with themes, plugins, and e-commerce for any type of website. Free Wix compared
Framer vs Wix · Webflow vs Wix · Squarespace vs Wix · Wix vs Carrd · Wix vs Ghost · Wix vs WordPress.com · Wix vs Astro · Wix vs Hugo
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