notanothertool

Countly vs Matomo

Countly is open-source product analytics for mobile, web, and desktop with crash reporting, while Matomo is open-source web analytics platform that gives you full control over your data. Countly is built for mobile app teams wanting open-source analytics, whereas Matomo targets organizations wanting full google analytics replacement with privacy.

FeatureCountlyMatomo
Free tier available
Open source
Crash Reports
GDPR
Heatmaps
Mobile Analytics
Open Source
Push Notifications
Self-Hosted
Surveys

Pricing: Both Countly and Matomo are free, so this decision comes down to features and philosophy rather than budget.

Feature gaps: Countly offers Crash Reports, Mobile Analytics and Push Notifications that Matomo lacks. Matomo brings GDPR, Heatmaps and Open Source that Countly does not have.

Team fit: Countly is geared toward mid-size teams teams, while Matomo is aimed at any size teams. Pick the one that matches where your team is today and where it is headed — migrating tools later is always painful.

Open source: Both Countly and Matomo are open source, so self-hosting and code audits are on the table with either choice.

Where each tool shines: Countly's biggest strengths are: open source and transparent. includes mobile analytics as a core feature, purpose-built for analytics workflows. Matomo's biggest strengths are: open source and transparent. open-source codebase gives you full transparency and community-driven development.

Watch out for: With Countly, users commonly note that may lack some advanced features. With Matomo, the main complaint is that may lack some advanced features.

choose Countly if

  • You need a tool built for mobile app teams wanting open-source analytics
  • You specifically need Crash Reports and Mobile Analytics
  • You care about includes mobile analytics as a core feature, purpose-built for analytics workflows
  • Your team size fits the mid-size teams profile Countly is designed for

choose Matomo if

  • Your profile matches its sweet spot: organizations wanting full google analytics replacement with privacy
  • You specifically need GDPR and Heatmaps
  • You care about open-source codebase gives you full transparency and community-driven development
  • Your team size fits the any size profile Matomo is designed for

frequently asked

What is the difference between Countly and Matomo?

Countly is open-source product analytics for mobile, web, and desktop with crash reporting, while Matomo is open-source web analytics platform that gives you full control over your data. Countly is built for mobile app teams wanting open-source analytics, whereas Matomo targets organizations wanting full google analytics replacement with privacy.

Should I use Countly or Matomo?

Countly is built for mobile app teams wanting open-source analytics. Matomo is built for organizations wanting full google analytics replacement with privacy. Pick the one that fits.

When should I choose Countly over Matomo?

Choose Countly if You need a tool built for mobile app teams wanting open-source analytics; You specifically need Crash Reports and Mobile Analytics; You care about includes mobile analytics as a core feature, purpose-built for analytics workflows; Your team size fits the mid-size teams profile Countly is designed for.

When should I choose Matomo over Countly?

Choose Matomo if Your profile matches its sweet spot: organizations wanting full google analytics replacement with privacy; You specifically need GDPR and Heatmaps; You care about open-source codebase gives you full transparency and community-driven development; Your team size fits the any size profile Matomo is designed for.

related comparisons

Google Analytics vs Countly · Plausible vs Countly · Fathom vs Countly · Umami vs Countly · PostHog vs Countly · Mixpanel vs Countly · Amplitude vs Countly · Hotjar vs Countly