Craft
Note Taking · Free · since 2020
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Craft is a native document editor for Mac and iOS with beautiful formatting and real-time collaboration. It handles native app, markdown, ai assist, and sharing, and it's best suited for apple users who want beautiful native docs. It has been around since 2020, giving it a 6-year head start in building out integrations and refining the product.
The free plan is free for 1000 blocks — enough for most people to evaluate whether it fits. It's aimed at individual users, so it's fast to set up but may lack team-management features if you scale.
pros
- Includes Native App as a core feature, purpose-built for note taking workflows
- Full Markdown support with live preview for clean, structured notes
- Free for 1000 blocks — generous enough for most small teams to get real work done
- Includes ai assist alongside the core feature set — fewer separate tools needed
cons
- Free plan exists but key features are locked behind the paid upgrade
- Fewer built-in features means you may need additional tools to cover gaps
- Moving notes out to another platform can be difficult — export options vary
- Limited team/admin features if your organization eventually scales up
top Craft alternatives
Roam Research Networked note-taking tool with bidirectional links and graph-based knowledge management. $15/mo 
Coda All-in-one doc platform combining documents, spreadsheets, and app-like functionality. Free 
Mem AI-powered note-taking that automatically organizes and surfaces relevant information. Free 
Apple Notes Built-in note-taking app for Apple devices with iCloud sync, folders, and basic formatting. Free 
Bear Elegant markdown writing app for Apple devices with tags, themes, and export options. Free Craft compared
Notion vs Craft · Obsidian vs Craft · Logseq vs Craft · Roam Research vs Craft · Coda vs Craft · Craft vs Mem · Craft vs Apple Notes · Craft vs Bear
more note taking tools
Notion All-in-one workspace for notes, docs, wikis, project management, and databases. Free 
Obsidian Local-first markdown note-taking app with bidirectional linking and a plugin ecosystem. Free 
Logseq Open-source, local-first outliner for knowledge management with bidirectional linking. Free Roam Research Networked note-taking tool with bidirectional links and graph-based knowledge management. $15/mo Coda All-in-one doc platform combining documents, spreadsheets, and app-like functionality. Free Mem AI-powered note-taking that automatically organizes and surfaces relevant information. Free