Folk vs Close
Folk is Lightweight CRM for relationship management with a spreadsheet-like interface, while Close is CRM built for inside sales with built-in calling, email sequences, and pipeline management. Folk comes in cheaper, but price alone does not tell the full story. Folk is built for small teams and agencies managing relationships, not just sales pipelines, whereas Close targets inside sales teams wanting built-in calling and email.
| Feature | Folk | Close |
|---|---|---|
| Free tier available | ✓ | — |
| Open source | — | — |
| Built-in Calling | — | ✓ |
| Chrome Extension | ✓ | — |
| Contact Capture | ✓ | — |
| Email Sequences | — | ✓ |
| Mail Merge | ✓ | — |
| Pipeline | — | ✓ |
| Pipelines | ✓ | — |
| Power Dialer | — | ✓ |
| Tags | ✓ | — |
Pricing: Folk starts at $20/user/mo. Close starts at $49/user/mo. Folk is the more affordable option.
Feature gaps: Folk offers Chrome Extension, Contact Capture and Mail Merge that Close lacks. Close brings Built-in Calling, Email Sequences and Pipeline that Folk does not have.
Team fit: Both tools target small teams teams, so the decision hinges on features and workflow fit rather than scale.
Where each tool shines: Folk's biggest strengths are: spreadsheet-like simplicity. works for any type of relationship, not just sales. Close's biggest strengths are: includes built-in calling as a core feature, purpose-built for crm workflows. includes email sequences as a core feature, purpose-built for crm workflows.
Watch out for: With Folk, users commonly note that limited pipeline and deal management. With Close, the main complaint is that starts at $49/user/mo — on the expensive side, especially for small teams or solo users.
choose Folk if
- You need a tool built for small teams and agencies managing relationships, not just sales pipelines
- You want to save on per-user costs — Folk is $29.00/user/mo cheaper
- You specifically need Chrome Extension and Contact Capture
- You care about works for any type of relationship, not just sales
- The free tier works for you: free for up to 200 contacts
choose Close if
- You need a tool built for inside sales teams wanting built-in calling and email
- You specifically need Built-in Calling and Email Sequences
- You care about includes email sequences as a core feature, purpose-built for crm workflows
frequently asked
What is the difference between Folk and Close?
Folk is Lightweight CRM for relationship management with a spreadsheet-like interface, while Close is CRM built for inside sales with built-in calling, email sequences, and pipeline management. Folk comes in cheaper, but price alone does not tell the full story. Folk is built for small teams and agencies managing relationships, not just sales pipelines, whereas Close targets inside sales teams wanting built-in calling and email.
Should I use Folk or Close?
Folk is built for small teams and agencies managing relationships, not just sales pipelines. Close is built for inside sales teams wanting built-in calling and email. Pick the one that fits.
When should I choose Folk over Close?
Choose Folk if You need a tool built for small teams and agencies managing relationships, not just sales pipelines; You want to save on per-user costs — Folk is $29.00/user/mo cheaper; You specifically need Chrome Extension and Contact Capture; You care about works for any type of relationship, not just sales; The free tier works for you: free for up to 200 contacts.
When should I choose Close over Folk?
Choose Close if You need a tool built for inside sales teams wanting built-in calling and email; You specifically need Built-in Calling and Email Sequences; You care about includes email sequences as a core feature, purpose-built for crm workflows.
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